Qualitative Research: Enhance Your Business Insights

Join Us for a Live Webinar
Wednesday, March 27, 2019
1:00 p.m. EDT

Join SPH Analytics for a complimentary webinar that will provide an overview of how qualitative research can help you better understand your members by capturing the beliefs, values, feelings, and motivations that underlie consumer behaviors.

Webinar attendees will:
  • Learn when it is appropriate to use qualitative research
  • Understand the four key phases of designing a qualitative study - objective setting, recruiting, gathering insights, reporting
  • Review typical use cases for qualitative research in healthcare
  • Hear a client success story 
  • Q & A Session