SPH Analytics Strengthens its Focus and Innovation in Consumer Experience and Engagement Space

December 14, 2020

SPH’s Population Health Division Merges with Azara Healthcare to Become a Separate, Industry Leader

Alpharetta, GA – SPH Analytics (SPH), the leading healthcare measurement and analytics platform for consumer experience and engagement, today announced the merger of its population health division with Azara Healthcare to operate as an independent, standalone company.  This newly combined company will leverage the Azara Healthcare brand and create the industry-leading population health management company.

“We are excited to merge our population health division with Azara Healthcare to create a standalone company with a relentless focus on improving care quality and patient outcomes while responsibly managing costs.  This united business will leverage the unrivaled analytics of the legacy companies to improve population health, solving material challenges across healthcare in the United States,” said Amy Amick, President and Chief Executive Officer of SPH Analytics. “And just as the newly merged Azara Healthcare will be optimally positioned to drive value for our population health clients, the more focused attention of SPH Analytics on consumer experience and engagement will only serve to accelerate the pace of innovation and impact for our experience and engagement clients.  This is a win for all of our clients and for the healthcare industry as a whole.”

Going forward, SPH Analytics will continue its industry-leading focus on healthcare consumer experience measurement and will also accelerate innovation in predictive analytics, enabling clients to more precisely target strategies to improve the experience and engagement of their patients and members.  This increased concentration builds on SPH Analytics’ 35 years of expertise with healthcare consumer experience and behavioral data and a commanding market presence that currently touches 92 million consumers annually, more than 70% of all health plans in the United States, and 40,000+ healthcare providers.

As the only company certified to conduct all CMS- and NCQA-mandated healthcare experience surveys, SPH Analytics has a long-standing reputation as having the deepest subject matter expertise and insightful analytics helping payers and providers successfully navigate regulatory requirements such as the Consumer Assessment of Healthcare Providers and Systems (CAHPS®). Building upon this core focus, SPH Analytics will continue to transform the experience and engagement industry, creating insights and actionable steps for clients to improve their Star Ratings, accreditation scores, reimbursement levels, and member/patient satisfaction and loyalty.

Amick went on to say, “Patient experience continues to gain substantive traction as a critical driver impacting both the quality of care and financial performance.  Our mission is to help our clients obtain the actionable insights needed to drive healthy cost-effective behaviors, increased loyalty, and meaningful engagement.” 

“SPH is proud of our ability to not just measure and predict experience, but also to empower our clients to motivate patients and members to improve their health in a targeted, personalized manner through predictive analytics powered by our robust Nexus Platform.  Our solution identifies unique member profiles, increases understanding into the key drivers that motivate specific patient populations, and designs specific organizational blueprints for optimal member engagement and persona-specific outreach.”

SPH Analytics will maintain their headquarters in Alpharetta, GA.  Azara Healthcare’s headquarters will be in Burlington, MA.  

For more information regarding the newly created population health business, see https://azarahealthcare.com/

CAHPS® is a registered trademark of the Agency for Healthcare Research and Quality (AHRQ).


About SPH Analytics

SPH Analytics (SPH) offers the leading healthcare measurement and analytics platform for consumer experience and engagement.  Leveraging a foundation of 35 years of healthcare consumer experience data and behavioral patterns, SPH deploys an analytical and predictive approach to measure and report the consumer experience, understand root causes to drive quality improvement and create blueprints for who, how, and when to engage consumers for optimal outcomes.  

As the top-ranked patient satisfaction measurement firm for health plans by Modern Healthcare, SPH is the recognized leader in the industry and the only company certified to conduct all CMS- and NCQA-mandated experience surveys.  SPH serves health plan and provider clients in all 50 states, reaches out to 92 million consumers annually, and aggregates data into proprietary benchmarks that represent 70%+ of the U.S. payer market.  Corporate headquarters are in metro Atlanta.  SPH Analytics is a portfolio company of the $3 billion Symphony Technology Group.  For more information, call 1-866-460-5681 or visit SPHAnalytics.com.

About Azara Healthcare

Azara Healthcare is the leading provider of data-driven analytics, quality measurement and reporting for the Community Health and physician practice market.  Azara solutions empower more than 1,000 Community Health Centers, physician practices, Primary Care Associations, Health Center Controlled Networks, and clinically integrated networks in 36 states to improve the quality and efficiency of care for more than 23 million Americans through actionable data.  Azara consistently earns accolades as a top population health vendor by industry market intelligence firm KLAS Research and was ranked number one in MACRA and MIPS Support Technology for Value-Based Care by Black Book Research.  For more information visit: https://azarahealthcare.com.


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